Public Relations

CASE STUDY: SC Lions Foundation

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SC Lions Logo and Branded Fundraising Materials
Background
SC Lions Foundation (SCLF) is an organization dedicated to enhancing the well-being of many underserved residents in the state of South Carolina.  The SC  Lions Foundation was formed in 1974 to solicit, manage and administer funds and other assets to support the work of the SC Lions Charitable […]

CASE STUDY: Miracle Hill Ministries

Miracle Hill Ministries Crisis Communication Training
Background
Miracle Hill Ministries (MHM) is a non-profit organization in the Upstate of South Carolina dedicated to providing , shelter, clothing, personal development, addiction recovery support, and residential and foster care for children.  As an organization that operates shelters for at-risk individuals, homeless, and persons facing life-dominating addictions, MHM saw the […]

CASE STUDY: Be Freshwater Friendly

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Be Freshwater Friendly Public Service Campaign
Background
High levels of Nitrogen and Phosphorus can cause the degradation of water bodies and harm fish and wildlife, and can also have a harmful impact on the local population. Renewable Water Resources (ReWa) took a proactive approach to raise awareness locally about Nitrogen and Phosphorus pollution in order to […]

CASE STUDY: The Institute for Child Success

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The Institute for Child Success Marketing Campaign
Background
The mission of the Institute for Child Success is to foster and sustain a system that ensures the success of all children. DNA was charged with designing and implementing a branding and awareness campaign for Kids Drive Our Future, an initiative aimed to connect business leaders with the […]

CASE STUDY: Project Rx: A River Remedy

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Project Rx: A River Remedy Media Campaign
Background
Project Rx is a semi-annual public service event that was created in response to a growing concern about water quality and pharmaceutical pollution. Renewable Water Resources (ReWa) partnered with DNA with the planning, execution and branding of these events, which have seen a tremendous success within the local […]

CASE STUDY: Faces And Voices Of Recovery

Faces And Voices Of Recovery Capital Campaign
Background
Faces And Voices Of Recovery (FAVOR) is a nonprofit organization that is a nation-wide model for providing support and assistance to individuals and families seeking long-term recovery from substance use disorder for themselves or for a loved one. The local chapter of FAVOR in Greenville was in need […]

CASE STUDY: Greenwood Genetic Center

Greenwood Genetic Center Public Relations Campaign
Background
Greenwood Genetic Center (GGC), a nonprofit organization in Greenwood, S.C., works to advance the field of medical genetics and care for families impacted by genetic disease and birth defects. GGC physicians and scientists provide clinical genetic services, diagnostic laboratory testing, educational programs and resources, and research in the field […]