Technology is a widely discussed topic in both the corporate and nonprofit sectors. It affects the daily operations of every company and organization. But it also affects what is called organizational culture. This is defined as a system of assumptions, values, and beliefs that shape how employees behave in organizations. In today’s world, it […]
What is collective impact?
The term collective impact was coined in 2010 by John Kania and Mark Kramer to highlight the need for establishing a common agenda for solving challenging issues among various sectors.
“Collective Impact is the long-term commitment by a group of important actors from different sectors to a common agenda for solving a […]
The strength and wellbeing of a nonprofit organization relies on the effectiveness of its fundraising efforts. Most nonprofits are passionate about their cause and eager to make an impact. However, when you’re trying to accomplish big things, mistakes are easy to make. Fundraising is hard work and making mistakes is inevitable, but you can […]
New technologies are transforming the way organizations fundraise and engage with donors. Nonprofit technologies will continue to evolve this year, opening up opportunities for organizations to use new tools and strategies to enhance donor communication and gain support. The future of fundraising will be focused on providing donors with easy and accessible ways to […]
Over the course of the next couple of months, I plan to share some of the insights I gain through my graduate studies at Columbia College. The M.A. in Organizational Change and Leadership has been truly transformational for me so far and I hope to be able to pass on some of the lessons […]
A new year brings change and opportunity for people. They set “New Year’s Resolutions” for a healthier diet, to exercise more often, practice their religion, read more books, etc. But what about nonprofit organizations? What types of resolutions should they make for the New Year? We have a few ideas…
Join a networking or industry-related […]
Do you remember the classic movie line “If you build it, he will come” from the 1989 American fantasy-drama, Field of Dreams? Farmer Ray Kinsella, played by Kevin Costner, hears a voice and sees a baseball diamond where his cornfield stands. The “he” that is being referred to is none other than Pickens-born, […]
The long rainy Fourth of July weekend off from DNA Creative Communications gave me time to catch up on my non-profit reading. You know, the tower of books on my bedside table that I have deemed of the ultimate worth, the books I want to savor. However, by the time I am setting my […]
Shine the Light on Your Non-profit
DNA Creative Communications (DNA), in partnership with Hollingsworth Funds, Inc, the Community Foundation of Greenville and United Way of Greenville County, held an educational session, “The Funder/Grantee Dynamic: A Candid Conversation,” as a part of their “Shine the Light on Your Non-profit” series June 13 at the Kroc Community […]
Over the past few years, the way in which we absorb information has changed. This means that people are more prone to taking information visually as opposed to reading about it. Take for example the fact that more people nowadays are getting their news from the internet as opposed to purchasing a newspaper. What […]
It is the anniversary of your non-profit organization. This day commemorates all that you have accomplished since the day your staff opened its doors. It is also a testament of your perseverance in a tough economy where there is competing demand for limited resources, and it is also a signal of longevity, which to […]
As I sit down to write this month’s column I have decided to tackle a topic near and dear to my heart – philanthropy. According to Merriam Webster, philanthropy is a voluntary, organized effort intended for socially useful purposes. I particularly appreciate the use of the word “organized” in this definition.
My passion for philanthropy […]
Learning how to effectively manage and communicate during an emergency or a crisis is essential for the success of each organization. A well-developed crisis communications plan can make the process smoother and help guide the leadership and staff of an organization through a potential crisis. Even though in most organizations only a few people […]
Hosting an event? Wondering how to promote it? A press release is one of the best and most cost-effective ways to promote a campaign or an event or to raise awareness about an issue. A well-written press release can be very effective in helping you spread your message and educate the community about your […]
In the public relations field we know that press releases are an integral part of what we do. We are constantly sending press releases to media outlets to inform them of something newsworthy – an event, a new product or program, an award recognition, etc. Press releases are sent with the goal of generating […]
A nonprofit organization can utilize a special event as a tool for fundraising or raising awareness of its mission in the community – but events are time and money consuming. Following guidelines throughout the planning process can help make your event a success by streamlining the focus of the organization.
To hold a successful event, […]
As we ring in the holiday season, we also enter into the time of year where philanthropic giving traditionally reaches its highest levels. According to The Center on Philanthropy, the average person makes 24% of their annual charitable donations between Thanksgiving and New Year’s. Average donation amounts also tend to be higher per person […]
DNA Creative Communications (DNA) is now welcoming applications for its 2013 LIVE HERE GIVE HERE (LHGH) pro-bono program. Through the year-long initiative, DNA donates its services to strategically support a nonprofit’s annual communications campaign.
“LHGH is much more than a pro-bono service; it’s a partnership,” noted Debbie Nelson, Principal and Founder of DNA. “As we […]
In Shaping a Life of Significance for Retirement, R. Jack Hansen and Jerry P. Haas examine the personal aspects of transitioning from full-time work to part-time work or full retirement. The authors aim to bring to the light the issues of relationships, self-image and personal significance in retirement. They interviewed retirees about their own […]