A Public Relations & Inspirational Marketing Agency for Non-Profits.

We partner with you for the public good We Love Our Clients! …that’s our DNA About .

About | Shine the Light Nonprofit Forums

We Work for the Public Good

We work with nonprofits to align their vision with effective communications strategies.



DNA can help you make the right decisions about marketing and advertising, be it media, digital or promotional materials. We’ll craft the message and execute the creative to reflect your brand.


We help you understand your brand, reposition it if necessary and communicate it consistently through everything you do. We’ll design your logo, write a brochure or create a campaign.
Quality of Life

Quality of Life

We articulate strategy, develop the budget, determine the program, find the right venue, contract with vendors, pursue media coverage and manage a memorable event.


Our team is skilled at writing press releases, staging news conferences, drafting speeches and capturing images for our nonprofit clients.
Social Services

Social Services

Your online presence is an important form of marketing. We have a full understanding of different social media platforms: what they do, who uses them and when your organization should.
Public Benefit

Public Benefit

One of our goals at DNA is to stay informed about emerging technologies to help our clients maximize the impact of their marketing programs using e-communications.

Our Capabilities

  • Public Relations

  • Media Planning & Buying

  • Community Relations

  • Message Development

  • Logos & Branding

  • Creative Design

  • Website Design

  • Social Media Management

  • Content Strategy

  • Training Programs

  • Print Production

  • Fundraising

  • Community Outreach

  • Special Events & Seminars

  • Project Management

  • Internal Communications

  • Advertising

  • Blogging / Microblogging

  • Copywriting / Technical Writing

  • Media Relations


We Train Nonprofits

Shine the Light Nonprofit Forums Visit our Nonprofit Forums website is our annual series of educational workshops. Since 2010 our seminars in nonprofit management have included such topics as sustainable fundraising practices, strategic planning, branding, social media, public relations, and leadership development. Each session is designed exclusively for nonprofit professionals, executive directors and board members to learn about best practices and acquire the skills for operating a healthy nonprofit organization.

Nonprofit Organizations
Community Partners

Latest From Our Blog

We Are Partners

Check out what our clients are saying.

The Shine the Light Forums make a big difference. Thanks for all you do for so many nonprofits in our area.

Ted Hendry, President – United Way of Greenville County

Attending the DNA Shine the Light Series Workshops has been a special part of 2012. Thank you so much for all you do to put such wonderful programs together.
Anne Barr, Greenville County Museum of Art
I want to thank you for an immensely challenging and apropos day of instruction, dialogue and counsel.  The tenor of the Shine A Light training events are model (I have been involved in many over the years and I can spot a legitimate and time-worthy event), and the quality of the trainers has been excellent.
Jim Powell, Home Works of America
Thank you so much for all your help. The event was fantastic and I am grateful for the special consideration you gave to us during our statewide campaign.
Jami Moon, The Institute for Child Success
I just wanted to let you know that the training yesterday on social media was outstanding. This may have been the most beneficial training we’ve ever participated in, in terms of immediate, practical application. Thanks!”
Mary Capers Bledsoe, SC YMCA Youth in Government
DNA’s training was the GPS for our social media strategic planning! Their facts, tried-and-true tips, and overall expertise saved us valuable time in navigating these ever-changing waters. Can’t think of a better first mate on this voyage.
Lee Ann Maley, Girl Scouts of South Carolina Mountains to Midlands

We Are Storytellers