The seminar series was developed as a resource to help the widespread communications needs among the nonprofit community. Formatted as a series of educational workshops, DNA brings together a variety of resources to help nonprofits learn sustainable tips and tools in public relations, special events, online management, social media, branding, and more. In 2011, more than 168 participants representing more than 72 nonprofit organizations attended the seminars.

To learn more about upcoming seminars and how to register, click here.

Power Surge: 'Pitching Your PR' Bootcamp

Check out additional photos on facebook!

TOPICS

Debbie Nelson, Robyn Zimmerman, and Lyn Riddle
- Importance of relationship building with media/journalists
- Importance of a PR plan/ Crisis Communications Plan
- Explanation of "What is newsworthy?"

Lee Brown and John Hendon, WYFF
- The TV Pitch...how to think in newsworthy visuals

Table Break-out Sessions
- Why be prepared for a crisis?
- What should be in a crisis communications plan?
- Crisis in Action: case study and mock press conferences!